by larsiusprime » Tue Feb 14, 2012 2:48 pm
Creeper World is a big favorite of mine, and we dreamed of being "the next creeper world."
Before we released, Creeper World was one of the only games on Kong that used the demo up-sell format successfully (that I've heard of, at least). We had no idea whether Kong players would tolerate our business strategy or not (personally, I was skeptical), and were absolutely surprised by the positive response. Kong now accounts for well over half our revenue when we expected it to be something like, maybe 10% if we were lucky.